TOPIC
How to Integrate Technical Documentation into your Content Strategy

SPEAKER
Adriana Harper, Senior Content Strategist with TELUS

Abstract: The discipline of technical documentation has been around for a very long time, but the discipline of content strategy and content design is still fairly new on the world stage. This webinar will explain how to integrate these two different worlds into the same strategy; combining the best of both in a way that makes sure all your content aligns with what users expect. It will cover concrete takeaways about creating a basic content strategy and how to integrate technical documentation into that strategy, including style guides, content design considerations, how to measure and interpret relevant content and user metrics, and accessibility considerations.

Note: Adriana speaks at the pricey content conferences like Button, and we’re thrilled to be able to connect you to her for free. Please come!

Process note: This session is part of a series of monthly meetups that Steyer hosts. Some of these meetups are limited to Steyer employees only; some are open to the public. The idea is simply to spend a bit of time together exchanging stories and ideas—to get to know one another better and to learn from one another.

Photo credit: Adriana Harper